What is Lawa?
Lawa is a mobile game that gets players walking more in a fun way. The idea is simple: race your friends.
Power-ups
Collect power-ups to give yourself an extra edge or to slow down other players in the race to the finish.
Build your own character
Create your own character, collect unique items and keep track of your walking achievements.
Adventurer!
4760xp to Warrior rank
Lawa is 100% free, without annoying ads or in-game purchases. Just fun!
The Dutch don’t walk enough
50% of Dutch people don’t reach the recommended hour of daily exercise. That increases health risks such as obesity, lower resistance and weaker performance at school and at work.
Lawa combines gaming and physical activity, making moving fun and accessible.
Think Mario Kart meets Strava!
52,000+users16,140,992,156steps taken
Our story
Lawa was founded by Paul Snijder and Bram Krikke, two creatives with a passion for trying out fun, innovative ideas.
With Lawa we want to make it more appealing to go for that walk anyway, even if it’s just a short 10-minute stroll. By making Lawa competitive and simple, we can make the Netherlands a little healthier in a fun way. It’s a passion project, and we hope it will have a positive impact.
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Our team
Paul Snijder
Co-founder
Bram Krikke
Creative Director
Jeroen Frenken
CTO
Etienne Grave
Sales
Isa
3D design